The Metro team talk Simon George

Leading by example

Effective planning for the receipt of inbound ocean cargo, requires accurate arrival dates, but with schedule reliability at all time lows, the effective management of imports has never been more challenging. Metro’s new ‘Vessel Tracking’ tool links directly with transceivers on board, to follow real-time progress and uses AI to detect changes and automatically correct expected arrival dates, so that plans can be updated. 

At Metro shipping, we move over 100,000 containers every year and it's becoming increasingly difficult to solely rely on the arrival data the carriers are providing, we require additional levels of visibility that go way beyond the standard.
According to our systems, less than 20% of container vessels are arriving on time and some trade lanes have reliability of less than 2% on-time schedule reliability. 

The ability of vessels to hit their port berthing window impacts shippers that have goods or equipment tied up on the ocean voyage, with ripple impacts from delays all along the extended supply chain.

The Metro Technical Solutions team have been working closely with Windward, the Predictive Intelligence company, that apply AI to global maritime trade, to integrate their Ocean Freight Visibility solution with the Metro supply chain platform, MVT.

Utilising AI to get predictive ETA data is an important development. To see the impact of vessel behaviour, weather, port congestion all being evaluated is quite exciting for us and Windward's data stacked up incredibly well, in terms of what we found in the predictive data.

The resulting MVT ‘Track Your Vessel’ module improves inbound planning efficiency, with automated data collection and analysis to provide real-time accurate ETA predictions, disruption risk predictions, reasons for delay, and location-based insights for inbound cargo. 

Effective planning for the receipt of inbound ocean cargo, is dependent on knowledge of the vessel’s actual arrival date and even with schedule reliability at all time lows, the automated updating of accurate vessel ETAs by the MVT ‘Track Your Vessel’ module supports the effective management of imports, customs processes and swift delivery to the importer.

In a forthcoming webinar, Metro’s technical solutions director, Simon George, will show how technology can turn transform import challenges into effective operations, that exceed customer expectations.

"We need to provide first-class digital solutions. This last year has been one of the worst in terms of predicting how your supply chain is going to perform. Anything that could’ve gone wrong, has gone wrong. As an example, not only is it costing up to 10x more to move freight, instead of 35 days shipments are taking 45 or 50 days. Technology can’t fix that. But it can help you make decisions within those constraints. You can make data-driven decisions."

Simon, together with former Maersk executive, Lars Jensen and members of the Windward team will discuss how to turn formidable challenges, including supply chain disruption, into promising opportunities. 

The Windward webinar takes place on Thursday 17th March @ 11am. Click HERE to register for this event.

The MVT ‘Track Your Vessel’ module automatically follows all ships carrying containers with our cargo on the water. The module instantly detects an ETA change or an arrival at POD and automatically updates the MVT platform.

Our technical solutions team are constantly innovating and evolving the MVT platforms to ensure that, whatever the challenge, our customers’ products are in the right place, at the right time. 

For further information on our MVT platform and to discuss how we can enhance your supply chains, please get in touch with Eilliot Carlile or Simon George.

training 2

Making the new normal better

As we move into the post-coronavirus workplace, we are striking a balance between what worked before and what will succeed in the new future.

From thinking about the next normal to making it work: we considered what to stop, start, and accelerate, because the old ways of working are defunct in the new environment.

We are rethinking the knowledge, abilities, and experiences that our colleagues have, to encourage and implement skills-based development, that will support the expansion and diversification of our talent pool, without compromising on personal development and customer service.

By making the workplace a vehicle for our people and our values and reimagining the work to be done, we are supporting our employees’ needs and career development. 

The new workplace, needs to bring out the best in our team, by providing them with what is best for them. Because better employee experience, increases loyalty, creates larger talent pools, while increasing productivity and boosting customer satisfaction.

All our colleagues have returned to their offices, reuniting with their teams, in a safe and engaging environment, which supports collaboration, in serving our customers better.

Their old technology and thin-client network links are being replaced by leading-edge operating systems, laptop and mobile equipment, that offers more mobility and simplifies business continuity, with remote working a simple extension of the office.

Remote and induction training has continued throughout the pandemic, but nothing beats personal mentoring and the buzz of the classroom environment.

Our internal training team is working flat-out, through a backlog of operational and skills courses, while implementing new personal development plans, so that every colleague is allocated dedicated career coaching, to define their pathway, to realise their career and professional potential.

In a clear sign of our growth through the pandemic, over a dozen team-members - in our head office alone - have been promoted to supervisory, team leader and managerial positions, while long-standing financial controller, Laurence Burford, joins the board as finance director.

Bespoke management and graduate development programmes have been designed by our trainers, to introduce graduates to the variety of roles, skills and capabilities across the Metro group, while the leadership programme covers the essential skills that will enable manager and supervisors to be more effective in their role and support their team, while increasing their personal knowledge, confidence and capability.

Eight management development cohorts are working through the six modules, that will support them in their new roles and help prepare for the next step on their career ladder.

Metro strive for excellence, unparalleled career paths and a working environment that stimulates success, for the individual and for the business. This is inextricably linked in our philosophy. We are constantly recruiting new members to the team and welcome any interest from like-minded people, who would like a future with Metro and our associated business.

If you or someone you know would like to discuss a career at Metro please send details to Paul Moss, our Head of HR for engagement.

AIS

Metro launch enhanced tracking tool as on-time ship arrivals hit six-year low

With global shipping schedule reliability at a six-year low and just 33% of ships arriving on time, during a chaotic year for container shipping, Metro Shipping is enhancing its MVT supply chain platform, with even greater scrutiny of real-time vessel tracking.

The ability of vessels to hit their port berthing window impacts shippers and other carriers that have goods or equipment tied up on the ocean voyage, with ripple impacts along the extended supply chain.

Metro’s new ‘Vessel Tracking’ tool links directly with (AIS) transceivers on ships carrying Metro cargo, to follow real-time progress and detect any ETA change or arrival at POD

The busiest trade lane, the eastbound trans-Pacific to the US West Coast, remained the most under pressure, with on-time performance at 10.4% for November, a slight improvement from October, with an average delay of just over 13 days from Asia in November, which is double the average delay seen a year ago.

Asia–US East Coast services had the seventh-lowest reliability among container trade lanes, Sea-Intelligence data shows, reaching 18.7% in November, up from 15.5% in October. Ships arriving on the US East Coast from Asia were delayed between eight and nine days, also double the level seen in November 2020.

The Asia-North Europe trade lane saw schedule reliability hit 24.5% in November, down from 43.5% in November 2020, while the Asia-Mediterranean lane sat at 22.3% voyage reliability.

On-time performance varies widely across carriers, as ships have faced delayed berth calls and long waits at anchor due to heavy congestion across many ports globally, forcing carriers to make last-minute adjustments to try to return ships to schedule, which has affected reliability.

BBC warn that shipping delays could continue well into 2022 - READ MORE

The 2M Alliance showed the highest schedule reliability, with 46.3% of Maersk vessels hitting their berthing window, Hamburg Süd hit 40.4% and Mediterranean Shipping Co achieving 32.4% on 2,555 voyages during November.

Ocean Alliance members, though, saw generally worsening reliability, with CMA CGM drop 3.7% to 27.9% across 3,352 voyages and Cosco Shipping reliability fall to 20.2% for November on 2,863 voyages.

Don’t forget the statistic of 33% on time arrivals relates to all global container vessel movements – it is not route specific. Deep-sea and, in particular Asia/ Europe/ Asia schedules would actually fall significantly below this figure, with some quoting the majority of vessels arriving off schedule, on the longer haul lanes.

With our enhanced tracking tool, you can ‘see’ the delays and issues, so you can plan and communicate this within your business and to end clients. This is our objective – an early ‘warning system’ that allows you to adjust your supply chain accordingly. It is expected that vessels will continue to be delayed for the foreseeable future and maybe the whole of 2022.

The MVT 'Track Your Vessel' module automatically follows all ships carrying containers with our cargo on the water. The module instantly detects an ETA change or an arrival at POD and automatically updates the MVT platform.

If the ETA change is +- 7 days, the relevant Metro operations team is sent a message by MVT, to advise them that a significant change has occurred and remedial action may be required.

Our technical solutions team are constantly innovating and evolving the MVT platforms to ensure that, whatever the challenge, our customers' products are in the right place, at the right time. 

Creating unique technical and operational supply chain solutions, to address each customer’s unique situation, is what differentiates us and has provided the platform for over four decades of sustained growth.

For further information on our MVT platform and to discuss how we can enhance your supply chains, please get in touch with Eilliot Carlile,  or your usual Metro team account manager, who will advise the options available, to ensure that expectations are met despite market impact.

factory worker with tablet

Telling us what you need – we are the ‘solution’ not part of the supply chain ‘problem!’

Delivering great service and exceeding your expectations is our continuous focus and commitment, but we need your feedback to give us the insights and understanding to drive future initiatives and remain a totally customer orientated business. Hopefully you will agree – we do this rather well and always proactively.

Quality, efficiency, service, creative solutions and reliability are the issues that we want to measure, when we consider customer satisfaction, which is why an overall score of 92% in our latest survey is a satisfying basis to continue building on. Our desire is 100% - but even we find that ambitious.

Finding and converting new customers takes time and resource and even more of the same to develop the collaborative relationship that delivers real and consistent value. A partnership in fact as we see it, is an extension of your own business and strategic aspirations.

Our objective is to build long-term, mutually-rewarding relationships, built on understanding and respect, so that you can focus on growing your business whilst Metro manage your supply chain and logistics. And much more, whilst reducing unnecessary costs within your global freight platform.

Customer retention starts with satisfaction and a simple way of measuring this is with regular customer satisfaction surveys, that show us what we’re getting right and wrong, so we can address any shortcomings promptly, to recover customer confidence.

The customer satisfaction survey is not only an excellent tool to support customers, it can highlight issues that should be immediately addressed and help us differentiate the Metro brand from our competitors.

Consistently creating customer satisfaction helps us stand out from the competition and encourages recommendation, rather than negative feedback, which can be so damaging in the digital age.

Satisfied and loyal customers are our complete focus because your continued support has been the most important factor in our continued growth over the last four decades.

We understand how busy our customers are, which is why we make our customer satisfaction surveys so quick and easy to complete. Our latest version comprises just six questions and can be completed in just a few seconds. 

Please do take time to interact with us and provide your valued feedback – it is essential and you receive our latest 2022 calendars as a ‘thank you’ for your assistance and contribution.

SURVEY RESULTS FROM 20TH JANUARY

“It is easy to find the right contact at Metro”
90% positive rating

“I understand all the ways Metro can help me”
95% positive rating

“Metro are proactive in solving my problems”
90% positive rating

“Metro always keep me informed”
85% positive rating

“I would recommend Metro to a friend or colleague”
100% positive rating

What is your preferred method of communication”
Email 100%
Phone 50.0%
Zoom 0%
Visit 0%

As one of our survey respondents said. “In the current supply chain market communication is key.” Which is why it is essential that we have your feedback, so please do take the opportunity to share your insights.

Your views, experience and insights will enhance our logistics, freight, supply chain and technological solutions, during these challenging times. 

We will always proactively contact, call and at times ‘badger’ you to receive feedback and continue to improve our service and solutions. Review and an agile approach in a diverse and fluid logistics environment are essential ingredients for all successful organisations – and we want to be part of your solution.

Thank you for taking part in our survey and we will contact you to discuss your feedback and factor into the planning for your growth and satisfaction. It’s what we do…