Road freight resilience amid industry turbulence

Road freight resilience amid industry turbulence

Despite rising costs, political uncertainties, and sluggish economic growth presenting formidable obstacles for road freight operators, Metro remains a standout performer, driving forward with an optimistic outlook, bolstered by sustained expansion and strategic investments.

The UK’s haulage sector is bracing for what could be its most difficult year since the Covid-19 pandemic. Businesses are contending with increased operational expenses, stemming from policy changes such as National Insurance contribution adjustments and minimum wage hikes. These factors place additional financial strain on operators already struggling with freight volumes and inflationary pressures.

Across Europe, the freight industry has struggled with stagnating demand, particularly in Germany, where truck mileage—a key indicator of transport activity—has continued to decline. While a modest economic recovery is forecast, growth in the road freight volumes are expected to remain tight, reflecting broader economic uncertainties.

Challenging yet recovering market

The European road freight market is set to experience a gradual recovery in 2025, with overall activity expected to increase by 2%. This is largely driven by a projected improvement in GDP growth across the eurozone and a stabilisation of inflation. The international freight segment is forecast to grow at a slightly higher rate, indicating renewed confidence in cross-border trade.

However, challenges persist. The UK’s fiscal expansion is anticipated to temporarily boost domestic demand, yet higher operational costs are expected to maintain inflation at elevated levels. The market-wide outlook remains cautious, with operators needing to navigate a delicate balance between cost pressures and service efficiency.

Positioned for success

Despite the challenging conditions affecting the broader industry, Metro’s road freight division continues to defy trends, delivering exceptional year-on-year growth. While many competitors have struggled to maintain volumes, Metro has expanded significantly, with a marked increase in team size and service capabilities.

Key to this success is the company’s strategic focus on expanding its European network. Recently introduced groupage services to the Netherlands, Poland, and Iberia are set to drive further growth, complementing well-established French and German routes. 

Additionally, Metro’s investment in less-than-truckload (LTL) and full-truckload (FTL) services positions it for continued success, ensuring efficient and scalable transport solutions across Europe.

By prioritising service expansion, operational efficiency, and customer-driven innovation, the company continues to outpace market trends. Metro’s proactive approach ensures its customers benefit from reliable, cost-effective, and resilient transport solutions in an otherwise volatile market.

To explore the potential and benefits of our road freight services EMAIL Richard Gibbs to begin a conversation.

Strengthening our leadership to enhance customer service and drive innovation

Strengthening our leadership to enhance customer service and drive innovation

As part of our ongoing commitment to delivering exceptional value to our customers and fostering operational excellence, we are excited to announce a series of key leadership appointments and promotions, effective 1st January 2025.

These strategic changes will enhance our ability to serve your business with greater focus, efficiency, and innovation, ensuring that we continue to evolve in line with your needs.

Dedicated leadership to drive your success
Grant Liddell, Chief Executive Officer (CEO): Grant will focus on steering the company’s strategic direction, fostering long-term growth, and ensuring we remain your trusted partner in an ever-changing market.

Andrew Smith, Managing Director (MD): With a strong track record as Chief Commercial Officer, Andrew now leads our daily operational and commercial activities, ensuring a seamless service experience for our clients.

Chris Gavin, Chief Operating Officer (COO): Chris will oversee core operations, focusing on efficiency and service enhancements across all divisions to optimise the solutions we deliver to you.

Strengthened operations for tailored solutions
Tom Fernihough, Operations Director: Tom will oversee key automotive and industrial sectors while spearheading our expanding operations in India, delivering bespoke solutions for a major client.

Daniel Quinney, Operations Director: A longstanding team member, Daniel will optimise performance across several core operational departments, ensuring consistent quality in every shipment we manage for you.

Focused expertise to serve your needs
Matthew Weight, Director of Key Accounts: Matthew will lead our Key Accounts team, ensuring seamless service delivery and customised solutions for our most valued clients.

Rachael Christensen, Trade Manager, ISC, Middle East & ANZ: Rachael will manage our ocean trades in these key regions, negotiating competitive contracts and focusing on your needs for FCL and RoRo shipments.

Phil Morris, Airfreight Commercial Manager: Phil will enhance our airfreight procurement and pricing strategies, strengthening our commercial capabilities in this critical mode to deliver cost-effective and reliable solutions.

These appointments are designed to align our leadership team with your priorities, enabling us to provide even better service and tailored solutions as we expand globally. With this strengthened leadership, we are positioned to support your business growth more effectively and continue delivering the innovation and operational excellence you expect.

We congratulate our team members on their new roles and look forward to the enhanced value they will bring to you. Thank you for trusting us as your partner in success.

Exciting updates in Metro technology: What’s coming in 2025

Exciting updates in Metro technology: What’s coming in 2025

At Metro, we’re continuously working to improve the tools and technology that support your supply chain operations.

Over the past year, we made significant updates to our platforms, including MVT, our proprietary supply chain management platform, and CuDoS, our automated customs brokerage tool powered by machine learning and AI.

Looking ahead to 2025, we’re introducing new applications and enhancing existing ones to help you better manage your processes, gain deeper insights, and streamline operations.

New Applications Launching in 2025
We’re excited to announce the development of several new applications designed to make your supply chain operations more efficient and transparent:

– Invoicing Application
– Shipment Booking Application
– Digital Customer Tariff Application
– Reporting & Analytics Application
– Online Quoting Application

Invoicing Application
Managing invoices and accounts receivable shouldn’t be a burden. That’s why we’re introducing an Invoicing Application to simplify these processes for both Metro and our customers.

Key Features:
– On-demand access to digital invoices and credit notes
– Real-time tracking of invoice status (paid, outstanding, or overdue)
– Dashboards offering spend insights by period and currency

Next Steps:
We’ll begin BETA testing in February, with a full rollout planned by the end of Q1. This application is designed to make invoicing easier and give you greater visibility into your financial interactions with us.

Enhancements to Existing Tools
In addition to launching new applications, we’re committed to improving the tools you already use, such as Track and Trace, CuDoS, and DCM. We’ve adopted a more agile approach to product updates, ensuring frequent releases that bring:

– New functionality based on customer feedback
– Improved user interfaces for a more intuitive experience
– Compatibility and accessibility enhancements

You’ll notice these updates rolling out throughout the year, making the tools you rely on even more effective and user-friendly.

Redesigned Purchase Order Management
One of the biggest changes in 2025 is the launch of our redesigned Purchase Order Management Application. This upgrade is tailored to the unique needs of each customer, offering features that simplify and enhance your supply chain processes.

We’re coordinating the migration of over 700 suppliers and thousands of users across 25+ countries to the new platform. To ensure a smooth transition, we’ll provide training and support every step of the way.

Supporting Your Supply Chain Success
These updates reflect our commitment to building technology solutions that provide you with the visibility and control you need to manage your supply chain efficiently. Whether it’s through new applications, regular enhancements to existing tools, or tailored solutions, we’re here to support your business goals.

Want to learn more about MVT, CuDoS, or how our technology can help your operations? Have suggestions for how we can better meet your needs?

Email Ian Powell to start a conversation.

Visit Metro’s Website for more details and updates as we continue to enhance our platform to serve you better.

Investing in the team: Our people development strategy for 2025

Investing in the team: Our people development strategy for 2025

At Metro, we believe that investing in our people is essential to driving success, innovation, and engagement across the organisation. 

The aim of this initiative is to continue to grow capable, creative and expert people within the organisation that will benefit our customers through a consultative and proactive approach. We will continue to lead the market and have the latest innovation to ensure that you achieve your own goals.

As part of our People Development strategy for 2025, we are introducing three key initiatives designed to empower our employees, foster growth, and align individual contributions with our strategic objectives.

Performance management
This year, we are rolling out a new performance management system designed to provide clarity, transparency, and alignment for every employee. For the first time, every team member will have clearly defined goals that connect directly to the company’s strategic objectives. This ensures that everyone understands their role in driving Metro’s success while highlighting how their individual efforts make a difference.

The platform will celebrate achievements, recognise contributions, and identify areas for development, offering a balanced and supportive approach to performance management. Managers will also have the tools to set personalised goals tailored to individual strengths and team needs, creating a culture of continuous improvement.

This system will launch across the UK this month and expand to our India operations later in Q1, laying the foundation for greater accountability, motivation, and engagement company-wide.

Mentoring
In late 2024, we introduced a new mentoring programme, and the initial results have been overwhelmingly positive. Thirteen mentoring partnerships are already underway, fostering meaningful connections between senior professionals and talent across the business.

Mentoring is a powerful tool for growth, offering employees the chance to learn from experienced colleagues while gaining insights into the wider industry, career progression, and personal development. This programme not only enhances individual capabilities but also promotes networking, collaboration, and cross-functional learning.

As we move through 2025, the programme is set to expand, with more employees applying to join mentoring partnerships. We are excited to see this initiative continue to grow and positively impact both individuals and the organisation.

Learning management system
To further support the development of our workforce, we are launching a new Learning Management System (LMS) accessible to all staff. This flexible, on-demand platform will provide employees with the resources they need to enhance their skills, knowledge, and performance.

The LMS will include:
Internal content: Videos introducing specific areas of the business to broaden organisational understanding.
External content: Sessions on personal development skills, such as assertiveness, time management, and communication.
Management training: Targeted resources to support leadership development.
Expanding library: A growing repository of industry, technical, and personal skill topics updated throughout the year.

Employees can access this content anytime, anywhere, enabling them to fit learning into their schedules and fostering a culture of continuous improvement.

Building a stronger future together

Our People Development strategy for 2025 is designed to empower every individual to reach their full potential while driving the success of Metro as a whole.

By aligning personal growth with organisational goals, promoting mentorship, and offering flexible learning opportunities, we are building a future-ready workforce equipped to tackle the challenges and opportunities ahead.

Through performance management, mentoring, and LMS, we are not just investing in our team—we are investing in our future.

If you, or someone you know, would like to work with a progressive colleague-focused business, please EMAIL Paul Moss a CV, with covering letter.